This is a website dedicated to the promotion of an
anti-drinking slogan to Generation “Z” (those born after the Millennials
starting sometime roughly around 1994 and later).
Generation Z is known for lower alcohol consumption, less
illegal drug use and lower teen pregnancy rates.
The appeal of this slogan is that “Do No Harm” can refer to others,
but also one’s self and the environment. So when it comes to drinking, and
using this slogan in combination with various images can mean everything from
drunk driving; to having unsolicited sex; to drinking so much so as give
yourself diabetes; to not even recycling your beer bottles.
The phrase “If You Drink, Do No Harm.” is a trademark of AEM
Services. The image of the winged beer bottle is NOT available for license, but
the trademark phrase is available for use.
Those interested in using the phrase in anti-drinking
campaigns please contact us in writing specifying exactly how, where, and when
the mark is to be used, accompanied with return contact information and a
non-refundable $15 Money Order made out to AEM Services, 722 Mapleton Rd.,
Rockville MD 20850. All approvals and/or disapprovals will be given within 30
days from receipt.